A well thought-out home staging concept is the key to successfully selling your property. We have researched the most important steps for you so that you can enhance your property in a targeted manner and convince potential buyers to buy.
In the property market, the visual presentation of your property plays a decisive role when it comes to attracting potential buyers and selling at the best possible price. Home staging is the magic word here. Home staging is about preparing the home beautifully before it is sold or let so that it is particularly attractive to potential buyers or tenants. The rooms are furnished to create a cosy atmosphere. Usually with stylish furniture, well-placed lighting and other stylistic elements.
A clean and tidy home is the foundation for successful home staging. Start by thoroughly cleaning the entire property. Dusting, vacuuming and wet mopping as well as window cleaning are just some of the basic tasks. Also make sure that you tidy all the rooms. Remove unnecessary items to create a pleasant atmosphere.
Take the time to thoroughly clean and organise your home. A clean and tidy home will feel more inviting and appealing.
The right decoration and colour scheme play a crucial role in home staging. Choose a neutral colour palette that appeals to a wide range of tastes. Light and airy colours such as white, beige or pastel shades give the rooms a fresh and inviting ambience. Tasteful decorative items such as cushions, curtains, rugs and artwork can add charm to the rooms.
Use colour accents to highlight certain areas or features. However, be careful not to overload the rooms.
An important step in home staging is to depersonalise your home. This means removing your personal items such as family photos, personal collections and flashy decorations. This way, you create a neutral and appealing environment where potential buyers can better visualise how they would use the space. The aim of depersonalisation is to present the space as a 'blank canvas' onto which buyers can project their own imaginations and ideas.
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Remove unnecessary pieces of furniture and objects that clutter the room in order to create an open and airy atmosphere. By skilfully arranging furniture, you can make the most of the available space in your house or flat and create an inviting ambience. Make sure that the remaining pieces of furniture you choose go well with the rest of the design.
Position the furniture so that the room appears well-structured and open.
Light plays a crucial role in any room, particularly in dark or windowless rooms such as bathrooms and corridors. There is often a lack of sufficient lighting in these areas. Additional light sources such as floor or table lamps are therefore a basic necessity.
Supplement the natural lighting with various light sources such as ceiling lights, floor lamps or table lamps to achieve balanced levels of illumination. Also use candles and other accessories to create a cosy atmosphere. By skilful placement, lamps and other light sources can become eye-catchers as soon as you enter the room and have a positive influence on the feeling of the room.
Take care of the details to achieve the perfect finish. Little things often make all the difference. Make sure all surfaces are clean and free of dust. Also check that all light bulbs are intact and working. If necessary, repair broken furniture or objects to leave a neat impression. Pay attention to small details such as door handles, switch plates and cupboard handles. Simply cleaning or replacing these can make a big difference
Don't forget to make the outside areas of your property attractive. A well-kept front garden or patio can significantly improve the first impression. Remove the weeds, mow the lawn and provide attractive planting or get a gardener to make your garden ready for sale. If you have a patio or deck, spruce it up with some seating and decorative elements.
A fresh coat of paint on the front door and a few flower pots can work wonders to make the entrance area more inviting.
Once your home is prepared for sale, it is important to present the property professionally. High-quality photos are crucial to attracting potential buyers and can have a significant impact on the sale price of your property. It is best to hire a professional photographer to capture and skilfully showcase the best features of your home. Make sure that your home is in perfect condition at the time of photography and that the above steps have been implemented.
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With just a few measures, you can bring your house or flat into shape and achieve a higher selling price. With our calculator, you can simulate the impact of individual short-term measures on the selling price, estimate the costs and compare them with the potential additional proceeds. This gives you a basis for deciding which measures are worthwhile for you:
